Star Throwers assume the role the protagonists in our own respective stories by standing for three core values:

1. Action

Star throwers pick up the slack and mend the societal safety net that has been left to fray by choosing unique solutions in our respective communities.  As opposed to waiting on the sidelines while traditional institutions may or may not act, Star Thrower solutions involve organizing and taking action directly. We encourage you to be creative and to get involved with whatever solution fits your strengths and desires. Every community is different and ultimately what works for you could be different from anything we’ve thought up. Whether organizing a cleanup effort, fixing a playground, or spearheading a high school mentoring or apprentice program, in the same way that there are some 2,000 species of starfish living in all the world’s oceans, Star Throwers do not fit a one-size-fits-all description. That we are throwing stars is what matters: not how or where we are throwing them.

2. Triple Bottom Line

Originally coined by John Elkington, the “triple bottom line” concept suggests that to create better business value, proprietors need to satisfy social, environmental AND financial duties…all at once. With the help of our strategic branding platform, becoming a Star Thrower can transform an average vacation rental business into a businesses that travelers would be ashamed NOT to support. While the adoption of certain Star Thrower policies and practices have some up front costs associated with them, in the long run, these expenditures have a significant return on investment, helping our guests, our businesses, and our communities.

3. Adaptability

In the same way that starfish are famous for their ability to regenerate limbs, and in some cases, entire bodies, Star Throwers aim to handle industry shifts and market changes dramatically better than generic vacation rental businesses thanks to the Triple Bottom Line. Star Throwers judge success not solely by financial performance but by sustained financial performance and purpose in helping create a better world. A Star Thrower’s initiative addresses what’s happening on the ground, making it nimble and proximate enough to pivot focus and strategy with the times.

The Star Throwers Program is all about looking beyond our own lives and our own businesses to our wider community and ask ourselves ‘what can I do to help?

“If you think you are too small to make a difference, try sleeping with a mosquito.” Dalai Lama

“Service to others is the rent you pay for the room here on earth” – Muhammad Ali

“What you do makes a difference, and you have to decide what kind of difference you want to make.” Jane Goodall

“If you want to lift yourself up, lift up someone else” Booker T Washington

“A civilization flourishes when people plant trees under which they will never sit”  Greek Proverb